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Website Graphics: Helpful Guide 4 Generating Website Traffic

Understanding the importance of visual content is crucial when it comes to driving traffic to your website. Whether it is through videos, stock photos, banners, or infographics, visual features are important when talking about website engagement. These elements can catch your audience’s attention much faster and effectively than blocks of text can. In today’s digital

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Social Media Trends 2024: Elevate Your Social Media Strategy

There are currently around 4.95 billion social media users globally. This number will only increase as the social media landscape is constantly changing. Social media has become a large part of people’s lives, and given this importance, marketers and businesses flock to social platforms to connect with their target audience and drive engagement. Here are our main

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3 Important Key Impacts of Minimalism In Branding

Is it a trend? is it a strategy? Why would a brand go from something so full of life to something so drab? We will be exploring the impact of using minimalist values in the context of a brand’s identity, the production processes and generally how seeing branding through this lens affect the end goal

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Helpful Link Building Dos and Don’t’s 4 Maximum SEO Impact

When people are building a business and planning their marketing, it’s normal to think about what advertising you might do or how your website will serve your prospective audience, but link building for SEO? I would be really surprised if that was on your list. However, link building strategies can have a major impact on

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5 Tips for Mastering Effective Business Communication

No matter what sector of business you work in. No mater what your office culture is like. No matter whether you write, negotiate, sell cyber security or promote social media influencers, you’ve got to have effective business communication skills. Internal communications professionals will tell you this much: poor communication within an organization can (and will)

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Brand Color Palette: Important Basics You Need to Know

Understanding the significance of color can be a game-changer for your business, especially as you decide what will connect with your target audience, design the company’s logo and build out the brand personality. Whether we realize it or not, color can be a deeply personal choice — people are drawn to different colors and hues

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How to Write Winning Digital Brand Marketing Strategies in 2024

In the world of the internet and the chase to stay relevant with ever-increasing options for online marketing, it can be hard to know where to start. How do you write winning digital brand marketing strategies for your brand? While this subject is multi-faceted and detailed, our team has pulled together some basic steps to

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Company Marketing Assessment: Let’s Create Your 2024 Game Plan

Welcome to 2024! With a new year comes new vision and a fresh look at your growth potential. As you consider new opportunities to expand your market share, let’s review how you can first assess your current marketing activities and plan your company marketing efforts for the year ahead in five steps. While a full

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Agency Shopping? Don’t Start Without These 5 Helpful Tips.

As you start making plans for the new year and your goals for reaching new customers, creating new digital experiences or expanding your services and/or products, it may be time to bring in a marketing agency for outside expertise. In 2024, here’s what you should be thinking about as you explore potential partners and marketing

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Influencer Marketing Campaign: Top 5 Things You Should Know

In the dynamic landscape of digital marketing, where trends shift like temperatures in a Texas fall, the synergy between influencer marketing and social media has emerged as a force to be reckoned with. J.O. Agency, nestled Fort Worth’s Near Southside, stands at the forefront of influencer marketing, guiding brands through the intricate dance of influence

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Analyzing 3 Famous Brands Color Palettes

Color is something that is of utmost importance in the world of graphic design. While there’s lots of debate on how a brands color palette can affect brand identity, whether the actual selection of brand colors evokes emotion through color psychology, or whether there is any real primal response to color at all, color palette

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