Dance Theatre of Harlem Poster
From extraordinary dancers to extraordinary marketing
2015 Bronze Addy for Advertising for the Arts & Sciences — Collateral
Performing Arts Fort Worth hired J.O. to do seasonal ad promotion for it’s season’s performance lineup. The Dance Theatre of Harlem, a multicultural dance institution debuting in Fort Worth’s Bass Hall did not have official promotional material in which to use; therefore, J.O. created a promotional package to advertise ticket sales. The posters showcase elegance and light weight movements of the dancers while minimally addressing the event and ticket sales information. The posters won a Bronze AAF Addy award for Advertising in 2015.