Yoga Pops on
the Lawn

July 22, 2022

Pops on the Lawn

public relations campaign of excellence

Event Branding

2017 PRSA Award of Excellence for Pro Bono Public Relations

2017 PRSA Gold Worthy Award

To raise awareness for The Cause Agency, a nonprofit agency founded by J.O. in 2013, J.O. co-hosted the Chill Out Yoga Series events with Alchemy Pops, a local favorite popsicle company. For two years in a row and on three separate dates, people were invited to the lawn of J.O. to participate in a yoga session, followed by popsicle treats to cool down during the hot summer evenings. To publicize the event, colorful flyers and social media advertising were created to attract visitors to the free and unique yoga class. The visuals utilize bright orange popsicles and stick figures icons doing various yoga poses.

Popsicle Pose Poster
Warrior Three Poster
Warrior Two
Poster 4
Popsicle Posel
Three Legged Dog

Case Studies

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