There’s no way to predict which topics will be trending on any given day. Trending topics are like viral videos—you won’t know it’s trendy until it’s trending, which is precisely why it’s like striking gold. So, how can companies tap into these unpredictable topics in a real, applicable way? First, ask yourself these questions: Does …
Did you know that International Women’s Day, which lands on March 8 every year, was initially International Working Women’s Day? Its origin dates back to late February 1909 in New York, when the day was more of a political statement and reminder of a 1908 strike conducted by the International Ladies’ Garment Workers’ Union—an almost entirely female …
The American Advertising Federation Awards, colloquially the ADDYs, are like the Oscars of advertising. They recognize creative ad design across platforms—from print ads to electronic media. This year’s theme was “Battle of the Brands,” so people came out in spades either dressed to the nines in red carpet attire or decked out in sophisticated rocker …
Question 1: Who doesn’t love a cat video? I think Buzzfeed has proven that EVERYONE loves to watch ANYTHING about adorable kitty cats. Question 2: Who doesn’t love a good party? With the exception of those notorious party poopers, everyone loves to party. Question 3: Have you seen our cat video-slash-party invite? More importantly, did …
The AAF Awards Gala, more commonly known as The Addys, is held every year in February. This event marks one of J.O.’s favorite times of year for our industry and the life of our agency. It’s a time of celebrating together as a family, and you never know how we’ll celebrate. We might have a private dance …
The 2015 AAF Awards Gala-J.O. Brings Home the ADDY Read More »
Last week, J.O. President Jennifer Henderson was recognized by the Fort Worth Business Press as a Great Woman of Texas. Every year they honor women in Fort Worth who are making significant business, social and philanthropic contributions to our city. This year’s ceremony at the Omni Hotel was an inspiring one. The message that came from the evening and …
