Public Relations

My Time at J.O.

My Time at J.O.

Showing up at 440 S. Main for my first day at J.O., I had lots of questions. What was my internship going to be like? What will I be working on? How will it be affected by COVID-19? Despite all of the questions I had, I knew one thing: there was a huge opportunity waiting …

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Evolution of PR: Part III

Evolution of PR: Part III

Public Relations Tomorrow As is true in all communications, looking to the future is relevant to public relations (PR) professionals. Predicting trends, preparing for all the possible outcomes of a campaign or crisis and simple scheduling are all tasks constantly top of mind for PR pros. In an ever-changing industry like this, foreseeing the future …

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Evolution of PR: Part I

Evolution of PR: Part I

A History of Public Relations Public relations (PR) is often thought of as a relatively modern profession. PR is associated with social media, analytical data and modern technology. But the core of PR, using communication to influence or maintain a positive reputation, has been around for centuries. The origins of PR can technically be found dating …

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